// Blog post

Here's What You Must Know about the License to Sell Supplements in the USA

Supplement bottles packed in a shipping carton, ready to sell

Starting a supplement business in the U.S. can be both rewarding and complex, with numerous facets to navigate. Working with a contract manufacturer like F.A.M.E. Health Labs makes it easier to enter the supplement industry and build a supplement brand or supplement company. You can start from 400+ stock formulations at 500 units, or develop a custom formula from 2,500 units, manufactured in our FDA-registered, cGMP facility. As with any supplement business, you need to understand the legal requirements first.

Key Takeaways:

  • Essential Licenses for Selling Supplements: To sell supplements in the U.S., businesses need a general business license and any state or local permits. There is no federal license to sell supplements, but the facility that manufactures, packs or holds the product must be registered with the FDA and follow current Good Manufacturing Practices (cGMP).
  • Navigating Regulatory Requirements: Federal, state and local licensing requirements vary, so you need to know the rules on supplement safety, labeling and health claims to operate legally.
  • International Considerations: When selling supplements internationally, businesses must comply with each country's regulations regarding import laws, labeling standards, and certifications to ensure legal trade.
  • Importance of Compliance: Proper licensing not only builds consumer trust by ensuring safety and quality standards but also protects businesses from legal issues and facilitates market expansion, especially internationally.

Check-Out the Different Licenses You Need to Sell Supplements in USA

The U.S. market has clear rules on who can sell supplements and how. Understanding the various licenses needed will set your business on a path to compliance and operational success.

Business license

When starting a supplements business in the United States, obtaining a business license is a fundamental step. This license is required for legally operating a company within any city or county. Each state or municipality may have different requirements for issuance. Therefore, it is essential to consult your local government to understand the specific stipulations. Regular renewals and compliance with local business regulations ensure you remain in good standing.

Dietary supplement manufacturing permits

There is no federal license to manufacture dietary supplements. If you plan to manufacture your own supplements, your facility must register with the FDA and follow the cGMP rules for supplements (21 CFR Part 111), and many states also require a food manufacturing or processing permit. These rules cover how you qualify dietary ingredient sourcing, processing and testing, and the FDA can inspect the facility. Most new brands avoid this step by working with a contract manufacturer that already meets these requirements.

Registration of Facility

Any facility that manufactures, packs or holds supplements must be registered with the FDA. This is a legal requirement under the Federal Food, Drug, and Cosmetic Act, as updated by the Food Safety Modernization Act (FSMA). A brand that only sells finished products made by a registered contract manufacturer does not need to register a facility of its own. Registration must be renewed every two years. It tells the FDA which facilities to inspect, but it is not an approval or a certification.

Registration of Product

Dietary supplements do not need FDA approval or product registration before they are marketed. Two FDA filings can still apply. A new dietary ingredient (NDI) notification is due at least 75 days before marketing a product with an ingredient that was not sold in the U.S. before 1994, and a notification is due within 30 days of first marketing a product that carries a structure/function claim.

Certification of Good Manufacturing Practices

Current Good Manufacturing Practice (cGMP) compliance is what shows your products are consistently produced and controlled to quality standards. The FDA enforces the cGMP rules for supplements (21 CFR Part 111), which cover sanitation, equipment, and staff qualifications. The FDA does not issue a cGMP certificate; third parties such as NSF audit and certify facilities against these rules. Meeting cGMP standards builds credibility and trust among consumers and business partners. Non-compliance can lead to severe penalties, including product recalls.

Requirement of Labeling

Proper labeling of dietary supplements is not just a marketing strategy; it is a strict requirement by the FDA to ensure consumer safety. The label must include a statement of identity, the net quantity, a Supplement Facts panel with the serving size, an ingredient list, and the name and place of business of the manufacturer, packer or distributor. Any structure/function claim needs the standard FDA disclaimer, and all claims must be truthful and not misleading. These requirements are designed to provide transparency, allowing consumers to make informed decisions. Failure to comply may result in enforcement actions.

Learn about the Various Licensing Requirements for Selling Supplements in the USA

Anyone starting in the supplement industry has to work through a long list of regulations and requirements. Because both federal and state agencies set rules, knowing them is what makes for a smooth start and ongoing compliance. Here is how the regulatory framework for supplements works.

Federal Licensing Requirements

Federal licensing requirements primarily revolve around ensuring that your supplement is safe for consumers and meets regulatory standards. While the FDA does not approve dietary supplements before they are marketed, it regulates aspects such as labeling, claims, and manufacturing practices. Your product and facility must follow the Dietary Supplement Health and Education Act (DSHEA) and current Good Manufacturing Practice (cGMP). Federal compliance protects consumers and provides a layer of trust for your brand.

State Licensing Requirements

State licensing requirements for selling supplements can vary significantly from one state to another. These requirements may include additional permits, tax registrations, or health department approvals unique to the state where you operate. Some states have specific regulations governing the sale of dietary supplements, particularly regarding age restrictions, labeling compliance, and health claims. Familiarize yourself with local agricultural or food safety departments to ensure you're meeting all necessary conditions. This proactive approach helps prevent potential legal challenges.

Local Licensing Requirements

Local licenses matter too, because they cover municipal regulations. These requirements may include obtaining a general business license within your city or county, mainly if you operate a brick-and-mortar store. Depending on your location, you may also require specific health permits or zoning approvals for your business operations. It's critical to consult with local government offices to thoroughly understand and adhere to these requirements, as they can vary widely.

International Licensing Considerations

Exporting and Importing Supplements

If you import or export supplements, you also need to understand international regulations. Exporting supplements requires complying with both U.S. laws and the import regulations of the destination country. This typically includes obtaining export documentation, ensuring product labeling meets international standards, and potentially securing export licenses. On the import side, you'll need to clear customs, validate product safety, and adhere to the importing country's health standards. Each country may have specific guidelines, so it's essential to stay informed and organized.

Navigating Different Countries Regulations

Selling internationally adds complexity, but those rules still have to be met. Each country has its own set of rules regarding supplement composition, labeling, health claims, and quality standards. Some nations may require additional certifications or documentation, such as product registration or import licenses, to facilitate trade. A local expert or consultant who knows those rules can save a lot of time. Staying informed about changes in international regulations ensures a smooth entry into diverse markets.

Why Businesses Should Have Proper Licensing for Selling Supplements Online

The right licenses matter for several reasons. Firstly, it establishes credibility and trust with consumers, assuring them that your products meet safety and quality standards. This trust can significantly influence purchasing decisions and brand loyalty. Secondly, compliance with licensing regulations safeguards against legal repercussions, such as fines or business shutdowns, that can arise from unauthorized operations. Moreover, it opens opportunities for broader market access, including international markets, where rigorous standards are enforced. Lastly, having the correct licenses ensures your business can compete effectively, as it demonstrates professionalism and commitment to consumer safety.

A Step-by-Step Guide to Start Selling Supplements Legally with F.A.M.E. Health Labs

Selling supplements legally with F.A.M.E. Health Labs comes down to a few steps. Here is how the process works:

  1. Business Plan Development: Start with a full business plan covering your market analysis, target audience and product range. It becomes your roadmap and is what investors and partners will ask to see.
  1. Obtain Necessary Licenses: Secure all required business licenses and permits at the state and local levels. These include registration with local authorities for a general business license and specific permits related to the sale of health products.
  1. Facility Registration: If you run your own manufacturing or packaging facility, register it with the FDA. When we manufacture for you, our FDA-registered facility covers this step.
  1. Compliance with Manufacturing Standards: Ensure your facility adheres to Good Manufacturing Practices (cGMP) to maintain product quality and consistency. This includes process validation, equipment calibration, and staff training.
  1. Product Notifications and Labeling: File any required NDI or structure/function claim notifications with the FDA, and make sure your product labels meet FDA standards with clear, accurate information.
  1. Quality Testing and Assurance: Test each product for identity, purity, strength and composition, as cGMP requires. It protects your product quality and your brand's reputation.
  1. Health Department Approvals: Obtain the necessary health department approvals after inspections to ensure compliance with public health standards.
  1. Launch and Marketing: Build a marketing plan that shows your compliance and commitment to quality, and use F.A.M.E. Health Labs' credibility to strengthen your brand.
  1. Monitor and Maintain Compliance: Regularly review and update your compliance measures in response to any regulatory changes, ensuring ongoing adherence to established standards.

Final Thoughts

Licensing is an integral aspect of legally selling supplements, serving as the foundation for a reputable and compliant business. Dietary supplement manufacturers must understand and fulfill the various federal, state, and local licensing requirements to mitigate the risk of legal issues and enhance consumer trust. Proper licensing shows your products meet safety and quality standards, which buyers look for in a competitive market. It also facilitates smoother expansion into international markets, where regulations may be more stringent. Ultimately, investing the time and resources into obtaining the correct licenses not only protects your business but also contributes to long-term success and sustainability in the industry.

FAQs

What licenses are required to sell dietary supplements?

To sell dietary supplements, you typically need a general business license and any additional state and local permits. FDA facility registration applies to whoever manufactures, packs or holds the product, so if you use a contract manufacturer, their facility carries it. You must comply with federal guidelines and state regulations on health and safety standards. Always check with local authorities to ensure all legal requirements are met.

Do I need FDA approval to sell supplements?

No, you don't need FDA approval to sell dietary supplements. However, your products must comply with labeling requirements and adhere to Good Manufacturing Practices (GMPs). You are also responsible for making sure your supplements are safe and your claims are truthful and supported.

Can supplements be sold internationally under the same licenses?

No, selling supplements internationally requires meeting the regulatory requirements specific to each country, which often differ from those in the U.S. You'll need to understand and comply with each country's import laws, labeling standards, and certification processes to sell your products abroad legally.

What specific permits are necessary for manufacturing supplements at home?

Manufacturing supplements at home requires obtaining permits, such as a business license, approval from the local health department, and FDA facility registration. Good Manufacturing Practice (GMP) compliance is also required to keep products safe and consistent during manufacturing. Consult with local authorities to determine if any additional permits are required for home-based operations.

How do I report a problem with a dietary supplement to the FDA?

To report a problem with a dietary supplement, use the FDA's Safety Reporting Portal. You can submit details about adverse effects, labeling issues, or contamination concerns directly through their online platform. This helps the FDA monitor product safety and take necessary action.

// Our Services

What Do You Need?

Select the service that matches your need. Each card expands to show what's included, minimum orders, and certifications then routes you directly to the right section of the form below.
F.A.M.E. Health Labs
Contract Manufacturing

Full-service supplement manufacturing from stock to custom white label, private label, co-manufacturing, and bulk.

Services & MOQs
Stock Formula White Label
From 500 units
Stock Formula Private Label
From 500 units
Custom Formula
From 2,500 units
Just Bottling
From 1,000 units
Bulk / Wholesale
MOQ on request
Co-Manufacturing
Enterprise scale
Facility Certifications
Formats
Capsules
Tablets
Powders
Gummies
Liquids
4 Wks
Lead time on repeat and stock runs of 30,000+ units, against a 12 to 16 week industry norm (ASCM).
400+
Proven stock formulas, ready to brand.
F.A.M.E. Ingredients
Ingredient Sourcing

Global raw material sourcing, proprietary blend development, MOSA Organic, Halal and Kosher flavor systems.

Services
Raw Material Sourcing
6 global regions
Proprietary Blend Development
Custom
MOSA Certified Organic Ingredients
On request
Halal Flavor Systems
On request
Kosher Flavor Options
On request
Flavor Lab Custom Development
All formats
Quality Standards
Every incoming lot is tested in curí, our ISO 17025-accredited lab on campus, before it enters your formula. Supplier COAs are a starting point; our own testing is the standard.
10,000+
Raw actives on campus available within 24H of approval.
6
Global sourcing regions established supplier relationships
Curí Inc.
Testing & CRO

ISO/IEC 17025 accredited testing ingredient and finished product. COAs accepted globally by FDA, Health Canada, and EU.

Testing Services
Ingredient Testing & Identity
FTIR / NIR / ICP-MS
Finished Product Release Testing
ISO 17025 COA
Stability Testing (ICH)
Health Canada / EU / APAC
Pesticide Residue Screening
EU MRL compliance
Allergen Testing
Soy / Gluten / Dairy / Tree nut
CoFS Documentation Support
International markets
CRO — Preclinical Trials
On application
Accreditation
Curí is open to any brand no F.A.M.E. manufacturing relationship required. Test once. COA valid everywhere.
F.A.M.E. Complete
Enterprise Partnership

Full-platform commercial partnership for high-volume brands. Dedicated team, VP-level account management, real-time portal.

What F.A.M.E. Complete Includes
Dedicated VP-Level Account Manager
Enterprise only
Multi-SKU Programme Management
All arms
Priority Production Scheduling
Guaranteed slots
Real-Time Platform Portal
24/7 access
Revenue Growth Execution
Commercial strategy
International Market Support
All certs included
Best For
→ High-volume brands running 30,000+ units per month
→ Multi-market brands needing coordinated compliance
→ Brands wanting a dedicated partner, not just a vendor
→ International distributors and retail buying groups
F.A.M.E. Complete is an enterprise-only tier. Start with an inquiry we'll confirm fit and next steps within 1 business day.
Services & MOQs
Stock Formula White Label
From 500 units
Stock Formula Private Label
From 500 units
Custom Formula
From 2,500 units
Just Bottling
From 1,000 units
Bulk / Wholesale
MOQ on request
Co-Manufacturing
Enterprise scale
Facility Certifications
Formats
Capsules
Tablets
Powders
Gummies
Liquids
4 Wks
Lead time on repeat and stock runs of 30,000+ units, against a 12 to 16 week industry norm (ASCM).
400+
Proven stock formulas, ready to brand.
Services
Raw Material Sourcing
6 global regions
Proprietary Blend Development
Custom
MOSA Certified Organic Ingredients
On request
Halal Flavor Systems
On request
Kosher Flavor Options
On request
Flavor Lab Custom Development
All formats
Quality Standards
Every incoming lot is tested in curí, our ISO 17025-accredited lab on campus, before it enters your formula. Supplier COAs are a starting point; our own testing is the standard.
10,000+
Raw actives on campus available within 24H of approval.
6
Global sourcing regions established supplier relationships
Testing Services
Ingredient Testing & Identity
FTIR / NIR / ICP-MS
Finished Product Release Testing
ISO 17025 COA
Stability Testing (ICH)
Health Canada / EU / APAC
Pesticide Residue Screening
EU MRL compliance
Allergen Testing
Soy / Gluten / Dairy / Tree nut
CoFS Documentation Support
International markets
CRO — Preclinical Trials
On application
Accreditation
Curí is open to any brand no F.A.M.E. manufacturing relationship required. Test once. COA valid everywhere.
What F.A.M.E. Complete Includes
Dedicated VP-Level Account Manager
Enterprise only
Multi-SKU Programme Management
All arms
Priority Production Scheduling
Guaranteed slots
Real-Time Platform Portal
24/7 access
Revenue Growth Execution
Commercial strategy
International Market Support
All certs included
Best For
→ High-volume brands running 30,000+ units per month
→ Multi-market brands needing coordinated compliance
→ Brands wanting a dedicated partner, not just a vendor
→ International distributors and retail buying groups
F.A.M.E. Complete is an enterprise-only tier. Start with an inquiry we'll confirm fit and next steps within 1 business day.